For brands · Cambak Radar
Your market, on the record. Read it weekly.
Price moves, discount depth vs MRP, and label changes across the Indian D2C beauty market — one emailed report a week, computed from observations, not opinions.
Request a sample report ›98,257price observations
Plum · Foxtale · mCaffeine · Pilgrim · The Derma Co · Earth Rhythm · Dot & Key · Minimalist · Tribe Concepts1,132 SKUs across 9 brands · logged 51 of the last 57 days, since 10-07-2026our price log · 04-09-2026This week's biggest plausible moves — straight from the log
Plum · Serums10% Niacinamide & Rice Water Brightening Face Serum For Clear & Bright Skin₹747 → ₹307-59%
Plum · HairCoconut Milk & Peptides Shampoo For Soft & Shiny Hair₹670 → ₹304-55%
The Derma Co · Serums · +1 more like thisSali-Cinamide Anti-Acne Serum with 2% Salicylic Acid & 5% Niacinamide - 30ml₹1,198 → ₹599-50%
The Derma Co · MoisturisersOil-Free Daily Face Moisturizer With Hyaluronic Acid, Ceramides & Multivitamins for Non-Greasy & Hydrated Skin - 100g₹698 → ₹349-50%
mCaffeine · HairComplete Glossy Hair Routine₹1,048 → ₹1,397+33%The firewall
Brands buy data about the market. Nothing a brand pays changes what consumers see on Cambak.
Inside the weekly report
- Your price moves vs the marketevery change on your storefront and your competitors', with dates
- Discount depth vs MRPwho is discounting against an MRP they never sell at — and for how long
- Claim & label changesstated-% and ingredient-list changes, read from the label, not the ad
- New-SKU coveragelaunches and delistings across the tracked brands, the week they happen
Pricing
₹25,000per brand · per month
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How the log works — including what it refuses to claim
Prices are captured from brand storefronts — 51 observed days from 10-07-2026 to 04-09-2026. Missed days are listed in every report as gaps, never interpolated.
A jump outside 0.34–1.9× between observations is treated as storefront variant reordering, not a price move — it is counted and excluded, and the exclusion count is printed. Products whose price cannot be uniquely identified are refused rather than guessed.
our price log · 04-09-2026