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Plum
Simply Bright Routine! 2% Niacinamide & Plum Rice Water face wash & 2% Niacinamide Gel Cream
₹683 deliveredlabel not published
₹683 deliveredprice read 04-09-2026
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₹683its everyday price
Between ₹576 and ₹824 so far.
Discount17% off ₹824Logged 51 days without a steady usual price.
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What’s actually in it
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Show the working — dose, timing, value
Niacinamide — Vitamin B3 — a broadly-tolerated all-rounder that strengthens the skin barrier, evens tone and helps regulate oil. The label states 2%. Works from ~5%. OTC cap 10%. Give it 8–12 weeks for tone. Suits all skin types. One of the best-tolerated actives there is — fine for every skin type, and especially handy for oil and uneven tone.
Strength as printed on the label · Dermatology consensusThe evidence — 3 peer-reviewed papers
Niacinamide: a review on dermal delivery strategies and clinical evidence ›
Niacinamide - mechanisms of action and its topical use in dermatology ›
Drug Deliv Transl Res · 2024 · PMID 38722460 · Skin Pharmacol Physiol · 2014 · PMID 24993939 · Antioxidants (Basel) · 2021 · PMID 34439563Show the working · price log
No settled price yet — 51 days logged so far.
